Consumer Services


Need expert assistance with your marketing efforts? Looking to acquire customers and build loyalty? Cross-sell and upsell? And increase sales and revenue as you seize market share? Indivia gives you the specific communications services you require.

No matter what consumer industry you’re in – from financial services and consumer electronics to packaged goods, hospitality, clothing retail and more – you can benefit from the one-to-one targeting and precision of Individualized Marketing™. That holds true whether you’re adding a personalized sales message to a transactional statement, sending a direct mail package that adeptly uses customer data to address the unique needs and preferences of that individual recipient, or sending a follow-up e-mail that serves as a “booster shot” to a Grand Opening announcement mailing.

In every case, Indivia has the experience and expertise to help you generate maximum impact and the get the biggest bang for your consumer marketing buck.

Case Study: Reading Co-operative Bank

As Reading Co-operative Bank began its search for a company to develop the face of the bank to the public, they wanted a solution that was going to go beyond the templated approach used by so many banks today. Rather than creating a site that “looked just like every other bank,” they tasked Indivia with the development of a site that took an accessible, human, and memorable approach to banking. The resulting site (www.readingcoop.com) succeeded to setting Reading Coop apart from its competition, and creating a one-to-one look and feel that is easily transferable to other Individualized™ media. The site is a refreshing and sophisticated counterpoint to the generic sites that are so common in the financial services industry – and reflects the determination with which Reading Coop and Indivia set about their task of standing out in a crowded marketplace.

 

 

 

 
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