Print Services


You’ve seen the future. And you’ve acted wisely to make the most of it. By purchasing Variable Data Print (VDP) equipment—or any other technology that lends itself to one-to-one marketing—you’re in prime position to profit from the communications revolution that’s just getting started.

But now that you’ve made your move to Individualization™, are you looking for clients to use the VDP equipment you’ve purchased, send out e-mail blasts using your electronic capabilities, or generate any other form of one-to-one communications?

Specifically, what’s the best way for you to acquire VDP clients? How do you sell your new technological capabilities? And once you’ve done so, how do you service and keep these clients? Most importantly, how do you maximize your revenue potential by positioning yourself as an all-in-one provider who can meet your clients’ full range of marketing needs?

Indivia is an agency that can help. We offer you:

Customer acquisition services that can help you target potential clients and persuade them to use your VDP capabilities. We’ll help you market your services, acquire new customers, and realize a positive Return on Investment on your VDP investment sooner rather than later.  

Third-party marketing services that can help you retain clients and grow the relationship. Your clients may need a full range of services that range from data work and marketing plan development to creative and production. We can provide these services in a partnership role with you, ensuring that you’re able to meet every aspect of your clients’ most demanding marketing challenges.

Case Study: SouthData, Inc.

An innovative, growing provider of document solutions, SouthData sought to strengthen its branding, marketing strategy and competitive positioning.  They turned to Indivia for a complete solution.  The Indivia team conducted in-depth research and developed a comprehensive marketing and branding repositioning for the company.  This included the design and implementation of a compelling new web site for the company (www.southdata.com).  As a key component of the site, we interviewed and videotaped SouthData’s clients and core team members, and featured the clips in the site. Rather than presenting a monolithic image to prospective clients in different business categories, Indivia developed a multi-faceted approach to positioning SouthData for each of its core industries.  Despite the challenges many companies face in the print industry, SouthData is thriving and continues to lead through the development and communication of innovative approaches to document solutions.

 

 

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